Whole Foods has been dedicated to offering consumers an alternative to corporate grocery retailers since the early 80’s. Back then, during the first wave of eco-conscious businesses that appeared on the scene to battle the big conglomerates, Whole Foods set out to build a winning business with an emphasis on procuring locally sourced products whenever possible.
There is more than one story to tell about Whole Foods and Farming vs. corporate America but let’s start with where the business is here and now. A giant corporation itself, Whole Foods continues to show graciousness to the good earth, a sentiment that is thankfully en vogue rather than a far-right pipe dream of a bunch of hippies who always knew you can’t fool Mother Nature in the long run. We applaud the organization for staying true to their mission in spite of their amazing growth and impressive profits for nearly 30 years. (In fact they celebrate their 30th birthday is this September, just like me!)
Beyond simply offering shoppers more healthy choices with which to fill their carts, Whole Foods also brings to Maui a slew of community minded events, seminars and classes, many of which are free of charge. Their website lists the entire schedule but we’ll recap some of the highlights here.
First off, Whole Foods is running a Photo Contest to encourage island residents to eat local, from July 1stthrough July 15th Whole Foods Market and Ingredients HAWAI’I will host a “Farm to Plate” contest, asking foodies to submit photos of their favorite meal incorporating local ingredients. Entries can be submitted to Whole Foods Market flickrsite:. Winners will be announced on air, July 19th at 11 am during the Isle Fresh Program on KAOI, 1110 AM on your radio dial.
Here are just some of the great FREE events offered this month at Whole Foods:
July 7th, 6 pm FREE Chef Cooking Class
This promises to be a fun evening with Sanam Lamborn, head chef and author of My Persian Kitchen. Participants learn fun and simple Persian specialties perfect for the summer including feta and watermelon salad. www.mypersiankitchen.com
July 10, 11 am FREE Keiki in the Kitchen Class
Kids love the culinary arts and have the chance to create keiki-worthy preparations the entire family can enjoy. For ages 5-12.
July 13, 6 pm FREE Fresh Eats from Joy’s Place
Special class focused on the amazing benefits of whole, raw foods with Tyua Sereda from Joy’s Place, a live and raw food restaurant in Kihei. Delicious, nutritious, affordable and the original good-for-you fast food that makes you healthy rather than … you know.
July 17, 10am – 4 pm FREE Health Fair at Maui Mall
Fun day focused on health. Try samples of health and beauty products along with healthy cooking recipes on center stage at 2 pm. Don’t miss the BBQ Fundraiser for K-AKU Community Radio from 11-2 pm with Paniolo, Country and Hawaiian music.
July 27, 6 pm FREE Cheese Seminar
Cheese lovers are invited to a special class with Whole Food’s cheese guru, Vinny, to learn about cheeses perfect for summer meals.
July 29, 6 pm FREE Cooking with Chef Susan
Chef Susan Teton presents favorite fun and healthy recipes to nourish body and soul!
Why not take advantage of the great resource we now have in Maui with the welcome addition of Whole Foods to our community?




